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Volume XII · № 4
Wednesday, April 22, 2026
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★ Featured books

Misbehaving: The Making of Behavioral Economics

by Richard H. Thaler

Misbehaving by Richard Thaler is both a history of behavioral economics and a guide to understanding human irrationality. Thaler won the Nobel Prize in Economics for his contributions to this field, and this book chronicles his journey from economics maverick to Nobel laureate.

The book demonstrates why traditional economic models that assume rational actors are fundamentally flawed. Humans consistently misbehave - we make decisions that deviate from rationality in predictable ways. Understanding these patterns is essential for traders and investors.

Written with humor and filled with engaging stories, Misbehaving makes complex economic concepts accessible while providing crucial insights for anyone making financial decisions.

Key takeaways from this book

  1. 1. Understand behavioral economics history
  2. 2. Learn why humans misbehave predictably
  3. 3. Apply Nobel Prize research to decisions
  4. 4. Recognize irrational patterns in yourself
  5. 5. Enjoy accessible academic storytelling

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